# Marketing & Communications Style Guide - Registry of Interpreters for the Deaf, Inc. (RID)

## Brand Voice
- Professional, inclusive, and advocacy-driven  
- Accessible to both interpreters and the Deaf community  

## Visual Identity
- RID Logo usage rules  
- Approved color palette  
- Typography standards  

## Writing Guidelines
- Use people-first and community-preferred language  
- Be consistent in terminology (e.g., "ASL interpreters" not "signers")  
- Respectfully reference the Deaf community  
- Reflect RID’s DEIAB values in all communication